Director of the Division of General Internal Medicine at the University of Alabama at Birmingham
Con to the question "Should Prescription Drugs Be Advertised Directly to Consumers?"
"Direct-to-consumer drug advertising works very well - for pharmaceutical company profits, but not for the public health...
Some argue that the First Amendment protects direct-to-consumer drug advertising. However, restrictions on commercial speech exist when the outcome of the speech can be harmful to the public. The Federal Communications Commission no longer allows tobacco ads to appear on TV. Following the same logic, prescription-drug ads should be taken off the air.
Drug advertising results in more costly prescriptions. Few inexpensive drugs are advertised on TV. The commercials don't educate patients. Rather, they create a demand for a product based on an effective commercial rather than the patient's medical need...
Direct-to-consumer ads should be banned. Doctors and patients have much to gain. Only the pharmaceutical industry has anything to lose."
"Take Drug Ads off the Air," USA Today, June 12, 2005
Experts Individuals with MDs, DOs, PhDs, MPHs, or equivalent advanced degrees in fields relevant to pharmaceutical drugs and public health; top-level federal government officials significantly involved in issues related to prescription drug advertising. [Note: Experts definition varies by site.]
Involvement and Affiliations:
Director, Division of General Internal Medicine, University of Alabama at Birmingham
Professor, Internal Medicine, University of Alabama at Birmingham
Associate Dean, Huntsville Regional Medical Campus, University of Alabama at Birmingham
Editorial Board Member, Medscape Today
Interim Dean, Tuscaloosa Clinical Campus, University of Alabama School of Medicine, 1995-1997
Former Chairman, Division of General Internal Medicine, Medical College of Virginia
Former Program Director, House staff Training Program, Medical College of Virginia
MD, Medical College of Virginia, 1975
Undergraduate degree, University of Virginia, 1971